top of page

IDEAS

Jan 53 min read
Why are luxury brands hiring from hospitality?
What was your last most memorable #customerexperience ? In my experience, it's most likely to be a dining or hotel experience that knocked y
2 views0 comments

Sep 27, 20243 min read
Data-Driven Luxury: Leveraging Analytics for Superior Customer Experiences
How annoying is it to receive irrelevant information from a brand that you have previously shopped with ? It can make you feel under...
9 views0 comments

Jun 26, 20243 min read
Why Luxury brands need Design Thinking ?
Design thinking meets Luxury! It's a growing trend for brands to seek human centered tools to help deliver great customer experiences.
12 views0 comments

Jun 26, 20243 min read
The Building Blocks of a Customer-Centric Organisation
As shoppers it’s a common practice to browse online, and then drop into the store for a trial, especially if it’s a high value purchase....
11 views0 comments

May 27, 20242 min read
How Indian Direct-to-Consumer Brands Inspire Luxury Retail
an luxury brands take inspiration from India’s booming direct-to-consumer brands? The answer is yes! In many ways, these brands...
1 view0 comments

May 20, 20243 min read
Enhancing Luxury Customer Experiences: The Power of Customer Journey Mapping
Clients often ask me how customer experience differs from marketing as a function, and I find the best way to explain the difference is...
5 views0 comments
bottom of page