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IDEAS


Winning Over Luxury Customers: Why Experience Beats Discounts
How does it feel to splurge on a luxury product, only to find the same item at a steep discount soon after? Disheartening, to say the least.
Oct 17, 20244 min read
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Why is luxury retail losing its lustre?
The world of luxury retail is flooded with news about declining sales with brands like Gucci, Burberry, LVMH as a group, Ermenegildo...
Sep 29, 20244 min read
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Moving beyond the transactional
In today’s competitive retail landscape, the distinction between mass-market and luxury experiences has never been more crucial . While...
Sep 29, 20243 min read
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How to Train your team to offer Luxury Service with Limited Resources
In the evolving luxury landscape, I encounter many home grown, niche and upcoming luxury brands that understand the importance of...
Sep 28, 20244 min read
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Data-Driven Luxury: Leveraging Analytics for Superior Customer Experiences
How annoying is it to receive irrelevant information from a brand that you have previously shopped with ? It can make you feel under...
Sep 27, 20243 min read
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Mastering VIP Client Segmentation: Strategies for Luxury Brands
VIP clients are the cornerstone of the luxury retail industry, driving a significant portion of revenue and brand prestige. These clients...
Sep 26, 20243 min read
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